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Leveraging the Marketing Power of LinkedIn

When it comes to social media marketing, odds are that you think of Facebook, Twitter, or Instagram. But LinkedIn shouldn’t be overlooked – it has a number of targeting capabilities […]


Posted: February 17, 2022 | View More »


What The Last 2 Years Have Taught Us

It’s 2022! Or is that 2020, too? While we might be feeling a bit of déjà vu, the world has changed significantly in the last two years. From a business […]


Posted: January 17, 2022 | View More »


Social Media Marketing – More Than Just Facebook

When you hear ‘social media’, most people automatically think of Facebook or Instagram. However, those might not always align with your campaign goals or target audience. There are multiple other […]


Posted: November 18, 2021 | View More »


Looking Into Our Crystal Ball

As you work on planning for 2022, you might be wondering what other businesses are preparing for and what trends are expected in the coming year. So, what’s in the […]


Posted: October 27, 2021 | View More »


2021 Social Trends Will Light the Way

Over 1,000 marketers were surveyed to illuminate the most effective ways to boose traffic, get leads, and attract new customers in 2021. Here are some of the top trends impacting […]


Posted: September 27, 2021 | View More »


Planning for Success

Hey marketing team, here’s your two-minute warning! If you’re like most of us, you’re barreling into the end of the year, budgets ablazing, hell bent on reaching your financial goals […]


Posted: September 20, 2021 | View More »


Why Aren’t You Seeing Your Own Ads?

So you just started a new digital ad campaign – paid search, display, or video – and you’re understandably excited! But then you notice that you’re not seeing your ad. […]


Posted: August 18, 2021 | View More »


Keeping Your Brand Safe in a Digital Environment

Brand safety has always been a concern in digital marketing, and businesses are more aware than ever about ensuring their ads are served beside appropriate content and being seen by […]


Posted: July 12, 2021 | View More »


The Rise of Native Advertising

These days, native advertising is everywhere – and you may not even know it! So what exactly is native? It’s paid content – articles, images, infographics, etc – that align […]


Posted: June 16, 2021 | View More »


You Know That We Are Living In A Digital World

Lots of things can happen in one minute. Your heart will beat 60 – 100 times. Your eyes will blink 15 – 20 times. 210 million emails will be sent. […]


Posted: May 18, 2021 | View More »


Google Cookies and Facebook iOS Updates

By now, you’ve likely heard at least rumblings about updates to Google Cookies, and probably heard about Facebook updates on iOS, as well. While these two sets of updates aren’t […]


Posted: April 14, 2021 | View More »


Tips for Marketing to Millennials

Millennials make up 22% of the U.S. population. That makes them the largest generation in the country’s history. Now that millennials are between the ages of 22 and 36, it’s […]


Posted: March 15, 2021 | View More »


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