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OTT Advertising – What It Is And Why Use It

There’s a lot of talk right now about Over-The-Top (OTT) and Connected TV (CTV), but they’re often confused for one another or the terms are used interchangeably. While they are […]


Posted: March 25, 2019 | View More »


4 Simple Ways To Use Data to Build Customer Relationships

In a world where customers are bombarded across every possible channel with brand messages, targeting is more important than ever before. It’s crucial that campaigns feel relevant and personal in […]


Posted: March 25, 2019 | View More »


What to Say to Prospects When They Call

A phone call is the number one conversion many businesses want from their prospects. But, when they do call you, does someone answer the phone? And when your staff does […]


Posted: February 25, 2019 | View More »


Optimal Facebook Posting Practices for 2019

We are now a year into Facebook’s major News Feed re-focus, which aimed to put more emphasis on personal engagement, while conversely reducing Page post reach. And definitely, the impacts of […]


Posted: January 7, 2019 | View More »


Managing Local Listings

When someone is searching for your business, you want to make sure they can find you. One of the best ways to do this is by making sure that your […]


Posted: December 17, 2018 | View More »


Tips for a Successful Holiday Season

Like it or not, the holiday season is approaching fast! Is your business prepared? Take a look at a few of our tips to help you have a successful holiday […]


Posted: November 26, 2018 | View More »


Why Should You Care About Geofencing?

We walk and drive around with our smartphones all day long, and most of us are usually within three feet of our phones 24/7. But, did you know that same […]


Posted: November 16, 2018 | View More »


It's The Holiday Season….

So whoop-de-do and hickory dock, here’s some marketing ideas that rock! All kidding aside, it seems that every marketing article this time of year is geared toward retailers. While retail is […]


Posted: November 16, 2018 | View More »


Snap to it with Snapchat

Snapchat is a bit different from other popular social media sites, but provides new opportunities and ways to connect with your customers. With 187 million active daily users and an average […]


Posted: October 22, 2018 | View More »


Tips for Writing Website Content

Writing for the web can be tricky. It’s not just putting a marketing pamphlet out online. It’s also more than just a list of bullet points. Here are some useful […]


Posted: October 1, 2018 | View More »


Do You Know Your Target Audience?

The first step with any marketing plan or strategy is determining who your target audience is. If marketing is a house, think of your target audience as the foundation. Knowing […]


Posted: September 17, 2018 | View More »


Why You Need Video Marketing

Video marketing is a concept that is only growing as consumption of news and educational information in video format is in higher demand. It’s a great tool to integrate into your […]


Posted: August 6, 2018 | View More »


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