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Tips for Marketing to Millennials

Millennials make up 22% of the U.S. population. That makes them the largest generation in the country’s history. Now that millennials are between the ages of 22 and 36, it’s […]


Posted: March 15, 2021 | View More »


How Brands Are Adapting to Shifts in Video Viewership

Last year marked an inflection point for video viewership. More than ever, people around the world relied on streaming platforms as their primary way to watch video. While we may […]


Posted: February 25, 2021 | View More »


10 Unmissable Logo Design Trends for 2021

We’ve seen no shortage of new logo designs in 2020, ranging from the successful to the downright baffling, and it’s likely we’ll be seeing just as many in 2021. After all, being the first thing many people see, a company’s logo is probably the most important aspect of its branding.


Posted: January 19, 2021 | View More »


Consumer Behaviors In A Changing World

As the coronavirus swept the globe, brands and companies changed how they inter­acted with customers due to social distancing and stay-at-home orders. Consumer buying patterns also shifted with fluctuations in […]


Posted: January 19, 2021 | View More »


How Geofence Can Work For You

Geofencing is one of the most hyperlocal targeting strategies you can use to reach your audience. Each mobile device uses GPS, Wi-Fi and radio frequency (RFID) to give off its […]


Posted: November 11, 2020 | View More »


2020 Holiday Trends

You may not be rocking around the Christmas tree or seeing Mommy kissing Santa Claus this year, but the holiday season is right around the corner. Amid a pandemic and […]


Posted: November 11, 2020 | View More »


The Value of Design During a Crisis

Designers are, by nature, creative problem solvers. Although the COVID-19 pandemic has changed the world and our daily lives in a short amount of time, design has also played a […]


Posted: October 27, 2020 | View More »


Turning a Caller Into a Customer

The phone is one of the most powerful sales tools at your office. When a potential customer calls, they’re either ready to buy or schedule, or are close to making […]


Posted: October 12, 2020 | View More »


Trends That Will Stay Relevant in Digital Marketing

Digital marketing has changed immensely in the past decade, and even more so within the last few years. There have been new tactics introduced, changes to Google’s search algorithm, and […]


Posted: September 10, 2020 | View More »


Consumer Psychology is the Only Constant in a Changing Market

Years ago, Jeff Bezos famously said: “I very frequently get the question: ‘What’s going to change in the next 10 years?’ And that is a very interesting question; it’s a […]


Posted: September 10, 2020 | View More »


The Importance of Positivity During A Time of Uncertainty

By now, it’s very clear that we are living in a unique time, full of new challenges and opportunities. It can be a challenge to stay positive, what with the […]


Posted: August 4, 2020 | View More »


5 Display Ads Best Practices

Display ads are one of the most common advertising tools in today’s online world. In fact, you’ve probably already seen a few today as you browsed…but did you notice? Banner […]


Posted: July 24, 2020 | View More »


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