We’ve seen no shortage of new logo designs in 2020, ranging from the successful to the downright baffling, and it’s likely we’ll be seeing just as many in 2021. After all, being the first thing many people see, a company’s logo is probably the most important aspect of its branding.
As the coronavirus swept the globe, brands and companies changed how they interacted with customers due to social distancing and stay-at-home orders. Consumer buying patterns also shifted with fluctuations in […]
Geofencing is one of the most hyperlocal targeting strategies you can use to reach your audience. Each mobile device uses GPS, Wi-Fi and radio frequency (RFID) to give off its […]
You may not be rocking around the Christmas tree or seeing Mommy kissing Santa Claus this year, but the holiday season is right around the corner. Amid a pandemic and […]
Designers are, by nature, creative problem solvers. Although the COVID-19 pandemic has changed the world and our daily lives in a short amount of time, design has also played a […]
The phone is one of the most powerful sales tools at your office. When a potential customer calls, they’re either ready to buy or schedule, or are close to making […]
Digital marketing has changed immensely in the past decade, and even more so within the last few years. There have been new tactics introduced, changes to Google’s search algorithm, and […]
Years ago, Jeff Bezos famously said: “I very frequently get the question: ‘What’s going to change in the next 10 years?’ And that is a very interesting question; it’s a […]
By now, it’s very clear that we are living in a unique time, full of new challenges and opportunities. It can be a challenge to stay positive, what with the […]
Display ads are one of the most common advertising tools in today’s online world. In fact, you’ve probably already seen a few today as you browsed…but did you notice? Banner […]
Congratulations, you survived the first half of 2020! Traditionally, we save the accolades on a job well done for year-end — but right now, we are all feeling the need […]
The world has been a different place these last few months, with consumer behavior adapting and shifting to a ‘new normal.’ What exactly that ‘new normal’ will look like is […]
