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Does Your Mobile Marketing Need a Boost?

On average, mobile users spend 69% of their total media time each day on smartphones. That means that over half of their individual screen time is on a device no […]


Posted: March 19, 2018 | View More »


Why Use YouTube Advertising?

Did you know that 86% of internet users are swayed by video to purchase a product? YouTube is one of the most underutilized marketing tools used by local businesses partly because of the quick […]


Posted: March 5, 2018 | View More »


Marketing Mistakes to Avoid

Whether you’re a small or large business, no company wants to lose time or money for digital marketing mistakes. You could spend hours implementing your new marketing strategy, or a large […]


Posted: February 22, 2018 | View More »


What Facebook’s Latest News Feed Update Means for You

Facebook recently announced a change about how it will display content within the News Feed. The changes are expected to roll out over the next few months and promote “meaningful […]


Posted: February 19, 2018 | View More »


It’s All About Me: How People are Taking Search Personally

The sort of advice people once sought from friends, they now expect to get from their phones. Five years ago, if I set out to find a new pair of […]


Posted: January 18, 2018 | View More »


Marketing Habits to Break

You know that your products and services are just what your target audience needs. You’ve shored up operations to reduce costs. You may have even revamped your marketing. Everything about your business […]


Posted: January 9, 2018 | View More »


Topics vs. Keywords: What’s More Important in SEO?

Are keywords or topics more important in SEO? The simple answer? Both! Topics are composed of related and highly relevant keywords. You should marry the two to improve your SEO strategy. […]


Posted: January 18, 2018 | View More »


SEO vs PPC: What's the Difference?

Have you ever wondered about the difference between SEO and PPC and whether or not you actually need them both? Search engine optimization, or SEO, and pay per click, or […]


Posted: December 8, 2017 | View More »


Spooky Marketing Mistakes You May Be Making

Do you know what’s scarier than zombies, skeletons, and haunted houses? Not investing your marketing budget in strategies that work to grow your business, or focusing your efforts in the […]


Posted: October 25, 2017 | View More »


How To Sign Up for Small Business Saturday

Small Business Saturday, American Express’s program to support local businesses around the holiday season, is November 25 this year. With a little more than a month until the biggest shop […]


Posted: October 23, 2017 | View More »


Tips & Tricks for Turning a Caller Into a Customer

The phone is one of the most powerful sales tools at your office. When a customer calls, they’re either ready to buy or are close to making a buying decision, […]


Posted: October 19, 2017 | View More »


Find your target audience with YouTube video advertising

Advertising on YouTube is a cost-effective way to reach potential customers for nearly any product or business. YouTube users consume more than a billion hours of video content per day on the […]


Posted: October 9, 2017 | View More »


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