Central States Marketing will actively be following this story and closely monitoring if/how it will affect social media marketing campaigns. Facebook Inc said on Wednesday it would end its partnerships […]
Location data, geo-targeting, geofilters. Location-based technology is opening up a world of possibilities, but it can also get pretty confusing. We’d like to break down the details of the geofence […]
On average, mobile users spend 69% of their total media time each day on smartphones. That means that over half of their individual screen time is on a device no […]
Did you know that 86% of internet users are swayed by video to purchase a product? YouTube is one of the most underutilized marketing tools used by local businesses partly because of the quick […]
Whether you’re a small or large business, no company wants to lose time or money for digital marketing mistakes. You could spend hours implementing your new marketing strategy, or a large […]
Facebook recently announced a change about how it will display content within the News Feed. The changes are expected to roll out over the next few months and promote “meaningful […]
The sort of advice people once sought from friends, they now expect to get from their phones. Five years ago, if I set out to find a new pair of […]
You know that your products and services are just what your target audience needs. You’ve shored up operations to reduce costs. You may have even revamped your marketing. Everything about your business […]
Are keywords or topics more important in SEO? The simple answer? Both! Topics are composed of related and highly relevant keywords. You should marry the two to improve your SEO strategy. […]
Have you ever wondered about the difference between SEO and PPC and whether or not you actually need them both? Search engine optimization, or SEO, and pay per click, or […]
Do you know what’s scarier than zombies, skeletons, and haunted houses? Not investing your marketing budget in strategies that work to grow your business, or focusing your efforts in the […]
Small Business Saturday, American Express’s program to support local businesses around the holiday season, is November 25 this year. With a little more than a month until the biggest shop […]
