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Give, Gather, Grow

The core tenets of Central States Marketing include respect, innovation, teamwork, disruption, and support. When looking at the upcoming year, a few of our team members developed an internal program for employees – Give, Gather, Grow.

The program’s goal is to engage employees with intentional purpose in their routines. With the hectic pace of today’s world, we often are moving quickly and don’t take time to reset and regroup. Your health – mental and physical – affects all you do in life, which will trickle down to your work life.  


how can we give back to the community? This year, we’ve coordinated donations for various local non-profit organizations. 


provides a chance for us to gather together as a group, learn more and get to know each other on a deeper level.


focuses on how we can grow and better ourselves physically and mentally. It provides a way for us to invest in ourselves. 

In addition to these core pieces, the program also includes optional incentive-based programs. It’s not a mandatory portion of Give, Gather, Grow, but provides a monetary incentive for us to hold ourselves accountable.  

Each quarter, one option is to read a particular book (or listen on Audible), which helps us connect and open dialogue around those books, what we’ve learned, etc. It also shows how we all take away different things from what we hear and read. Additional bonus opportunities include continuing education programs, CPR training, and other activities that contribute to our mental wellness.

Books we’ve read so far this year include:  

  • “Master Your Thinking” (by Thibaut Meurisse)
  • “Stop Overthinking: 23 Techniques to Relieve Stress, Stop Negative Spirals, Declutter Your Mind, and Focus on the Present” (by Nick Trenton)

This has been a great way for our team to invest in ourselves and bond over our activities. Growing together not only makes us all stronger individually, but also as a team. What are some ways you can encourage your team to invest in themselves? You can keep it simple, with something as easy as collecting donations for a shared cause or a team event!   

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